Deadline

When is the GARAN label mandatory?

Implementing Regulation (EU) 2025/1960 was published on 2 October 2025 and, according to its wording, applies from 27 September 2026. From that date, advertising a qualifying commercial guarantee of durability without the GARAN label is not compliant. The official text is authoritative.

Last updated July 24, 2026

What happens on 27 September 2026

From the application date, sellers that advertise a qualifying durability guarantee must show the harmonised GARAN label with that advertising, online and in physical retail alike.

Why prepare early

Labelling a full catalogue takes preparation, especially across many products and languages. A few steps now avoid a last-minute scramble:

Review which products carry a guarantee of more than two years.
Decide the exact guaranteed duration per product.
Generate the labels (single, by CSV batch, or over the API).
Add the required clickable link next to each label shown online.

Does it apply in every EU country

Yes. The regulation is harmonised across the EU and the label itself is language-neutral, so the same label is valid in every member state.

Key facts at a glance

Published: 2 October 2025
Applies from: 27 September 2026
Scope: EU-wide, harmonised
Official source: EUR-Lex (authoritative text)

Frequently asked questions

What is the exact GARAN deadline?

27 September 2026, according to the wording of Implementing Regulation (EU) 2025/1960.

Is there a transition period?

The regulation states an application date of 27 September 2026. Consult the official text and, where needed, legal advice for your specific situation.

When was Regulation (EU) 2025/1960 published?

Implementing Regulation (EU) 2025/1960 was published on 2 October 2025 and applies from 27 September 2026.

Is the GARAN deadline the same in every EU country?

Yes. As an EU implementing regulation it is directly applicable in all member states from 27 September 2026, with no national transposition needed.

What should I do before the 27 September 2026 deadline?

Identify products with a guarantee of more than two years on the whole product at no extra cost, prepare a GARAN label for each, and add the required clickable link where you sell online. The generator is free to try now.

What is the GARAN label?

The EU-wide label for a commercial guarantee of durability of more than two years, and what is fixed on it.

Regulation (EU) 2025/1960

The legal basis for the GARAN label, in plain language, and what it standardises.

Compliance checklist

A step by step path to a compliant GARAN label: check whether it applies, create the label correctly and be ready in time for the deadline.

Create your GARAN label now

Enter the guarantee duration, brand and model, and download it as SVG, PNG or JPG. Free, no account needed.

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